Magazine Audience and Circulation
Foreign Policy readers consist of the top leaders across government, corporate and academic sectors. An incredible 60% are classified as influential—six times the national norm. And they rely on Foreign Policy to keep up and engage with the world—69% say they do further research on a topic covered in Foreign Policy.1
Ranked Most Credible among Influentials vs. the Competition4
|
More Current than Most of Our Competition4
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Foreign Policy Readers Are...2
Well Read
61% have read 10 or more books in the past year
Well Traveled
32% took more than six round-trip flights within the U.S. last year; 12% took six or more trips internationally
Connected
59% have two or more computers at home
Successful
29% are in top management; 77% are professionals; 24% sit on at least one board
Loyal
Nearly 60% have been subscribers for more than three years; 95% spend more than an hour with each issue
Readers in Key Industries2
Business/Financial | 17.7% |
Government | 16.8% |
Academia | 12.4% |
NGOs/Non-profits | 7.2% |
What Our Readers Say2
- 91%
- Foreign Policy "provides analysis not available anywhere else"
- 91%
- Foreign Policy "bridges the gap between specialist and generalist publications"
- 85%
- Foreign Policy "identifies the newest and most important global trends"
1 BPA Audit, Dec. 2009
2 FP Subscriber Readership Study, November 2009
3 Erdos & Morgan US Subscriber Survey, 2005
4 Erdos & Morgan Opinion Leader Survey, 2008
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“Foreign Policy has succeeded brilliantly in differentiating itself by being global, more eclectic, more reflective of creative thinking, more interesting, and more fun.”
—Jeffrey E. Garten,
Yale School of Management
