FP Logo Your portal to global politics, economics, and ideas
FP Logo
Article Index
Search Site
FP Archive article
free registration required
back issue only
Home
Search Site
FP Archive
Article Index
FP e-Alert
Breaking Global News
Worldwide Links
Idea Feed
Country Intelligence
Free FP e-Alert
Submit Free FP e-Alert
More Info
Academic Program
Current Article

The article you requested is only available to FP subscribers. A short excerpt is provided here for your reference. Log on or purchase Archive access below to read the full story.

21 Solutions to Save the World:
The World for Sale
By C.K. Prahalad
May/June 2007
The world’s persistent crises—genocide in Africa, failed and failing states like Bangladesh, Nepal, Pakistan, and Sri Lanka, illegal immigration to the United States from Mexico—seem to send us one common message. These problems persist when abject poverty is coupled with a loss of hope. The benefits of globalization seem to have bypassed more than 3 billion of the world’s neediest people. We can debate whether globalization is good or bad for the poor. That is academic. Globalization is like gravity; there’s no point denying its existence. Our job is to defy gravity and build a plane that flies. Our responsibility is to secure the benefits of globalization for all, to turn despair into hope and poverty into opportunity.

That endeavor must start with a clear goal. We must democratize commerce. Each person, as a “microconsumer” must have access to world-class products and services. Simultaneously, each person must have access to global markets, as “microproducers,” for his or her labor at fair prices. Sounds utopian? It’s more realistic than you think. Multiple examples abound. New business models, such as pay-per-use Internet kiosks, small-unit packs of aspirin or shampoo, and monthly payments have made consumption easier for the poor. The poor as microproducers can also be a reality. Take Amul, a dairy in Gujarat, India, built as a cooperative with 2.5 million farmers in 12,000 villages. It has emerged as the largest producer of raw milk in the world—nearly 6.5 million kilograms per day—and is rapidly becoming a global brand. China and India have shown that in just one lifetime, hundreds of millions of people can move out of abject poverty.

What’s been the key to their success? We know aid is not the answer to that kind of massive poverty. Subsidies, grants, and philanthropy may have a...



Read the Full Story!


Free and unlimited access is available to all active FP subscribers. Non-subscribers can gain instant access by subscribing to FP or by purchasing a 24-hour or 7-day pass.

If you are a current subscriber or an FP passholder, please log in here:

Username:

Password:
Remember my login information on this computer.

If you are a subscriber, but don't have login information, click here to register now.

Forgot your username or password? Enter your e-mail address below and we'll send you your login information.

E-mail:

Subscribe Now

Not a subscriber? SUBSCRIBE NOW for instant access to all FP content! You'll get 6 insightful issues of FP and complete archive access for $19.95!

Passes

Buy this article for $0.00 USD

Buy a 24-hour Pass for just $7.95 USD.

Buy a 7-day Pass for just $24.95 USD.


 

Shop at FP
Subscribe to FP
Login
Username
Password


| Privacy Policy | Disclaimer | Contact Us | Site Map | Subscribe |

 
 
FP Logo
1899 L Street NW, Suite 550 | Washington, DC 20036 | Phone: 202-728-7300 | Fax: 202-728-7342
FOREIGN POLICY is published by the Slate Group, a division of Washingtonpost.Newsweek Interactive, LLC
All contents ©2009 Washingtonpost.Newsweek Interactive, LLC. All rights reserved.
Site design by bevia.com; Programming by Enovational Design